When I left my job in Fall of 2013, I created a list of five rules to gauge my daily success. Number one: be available.

Looking back I attribute a lot of my early successes to this rule. When clients couldn't get ahold of a designer, I was available. When I received emails, I would respond within an hour. When there was a deadline, I always pushed myself to get it quicker and faster. Over time this wore me down. However, I still value these traits and strive to find ways to continue offering a superior design experience to all my clients, but my rules have evolved.

I'm learning that I cannot be available to everyone at all times of the day, nor should I. This is hard for me because I really want to provide resources for every project large or small. I continue to see the creative service industry as a very fragmented and elite group that exclude those without knowledge, experience, or budget. 

I don't want to be apart of this. I want to be inclusive, I want to inspire, I want to encourage others to make great things and share it with the world, but I only have twenty four hours in my day. Just like you. 

I'm learning that there is a time to say yes and a time to say no.


If you have questions or comments regarding time management, email me danielpatricksimmons@gmail.com—I'd love to chat!