True innovation comes from looking outside your industry.
Follow the best artists, study their best work, learn their best techniques and you will likely become just like them. Another artist amidst a rather large selection of artists.
However, look past the best artists in your field, past their best work, outside of their best techniques and you will learn something new from people you previously thought you had nothing to learn from.
Best practices, inspiration, and innovation are often found in places you'd least expect to look.
If you have questions or comments, email me email@example.com—I'd be happy to chat!