Less Precision, More Personality

If all you are is a competent designer with an eye for style and a knack for fonts, I'm sorry—we don't need you, there are enough of you available for hire.

What we need is your crazy ideas, your big dreams, your 'this will never work, but I'm going to do it anyway' attitude. We need you to ask yourself, "what do I want to see in the world," and then we need you to make it.

The design world needs less precision and more personality.